We’re not talking about your Facebook personal account although you can attract business that way by talking about what you do frequently.  What We’re talking about is a company page that people can “Like” on Facebook. Facebook Company Fan Pages can bring in some two way dialogue which would generate some interest in your product/service.…

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Keyword research is the start of your search engine optimization campaign.  If you don’t know what people should be typing for your site, then you won’t know what keywords should go into your content. One option is to purchase a monthly or yearly membership to WordTracker.  It’s a little steep though.  If you don’t want…

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One of the factors search engines go off of to rank your site in their results is the number of inbound links from relevant sites that point to to your site.  To a search engine, an inbound link from another website is like a sign that says what your website is about. The more relevant…

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