To set your site up in Google Webmaster Tools, you’ll need to sign up for a Google account. Google requires you to set up a Gmail email account now. If you don’t want a Gmail account, you can check out Melanie Pinola’s article on how to do this. Once you have a Google account,…
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If you didn’t know, getting relevant backlinks (a link from someone else’s website that goes to your website) are key to getting great search engine results. Want to know how links to you? Go to Alexa.com to find out. Alexa is one of the foremost authorities on measuring internet traffic. They rank websites according to how…
Read MoreIf you’ve been in business for a while, I’m sure you could think of some questions your prospects ask you. Your business could benefit with a Frequently Asked Questions (FAQ) page in the following ways: [custom_list type=”check”] Sell – Your website visitors may not be sold yet and may have some objections. A FAQ page…
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One of the factors search engines go off of to rank your site in their results is the number of inbound links from relevant sites that point to to your site. To a search engine, an inbound link from another website is like a sign that says what your website is about. The more relevant…
Read MoreWhat is it? Your Google Places listing shows up above the organic search listings. No, it’s not the paid ads. It’s free, and you can even add images to it.
Read MoreYelp is the Facebook of online business review sites. Customers leave one to five star reviews on businesses. I go to Yelp whenever I’m researching a new business, and it’s never steered me wrong. The cream always rises to the top. I’ve used them for a variety of services from eating out to getting my…
Read MoreA great SEO tool to use is the Keyword Density Analyzer Tool. It checks for the most prominent keywords in your website pages. It’ll show you results for single keywords, two keyword phrases, three keyword phrases, and four keyword phrases. If the keywords you want to be ranked for aren’t showing up in this data,…
Read MoreIf you have a website, then your hosting company probably has a stats page. So, why would you need Google Analytics then? One reason is because it gives you more detailed statistics than what your hosting company would give you. How detailed? You can find out what areas your visitors are coming from. Google Analytics…
Read MoreBreaking up your text into paragraphs makes your content easier to digest, but you also want to use headings to allow for scanning. Here’s an example of what I’m talking about: The headings are in red and they are larger than the ordinary content text. They give you an idea of what the following text…
Read MoreSo you have a snazzy looking website, but you’re not getting as many leads that you want. If that’s the case, you may want to review your copy. Just like dating and meeting your mate, looks can get your foot in the door, but after that, it’s what you say and how you say it…
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